Business sustainability (or corporate sustainability) is the management of environmental, social and financial factors to ensure ethical and ongoing success.
Top advantages of being a sustainable business:
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Improved brand image and competitive advantage.
Increase productivity and reduce costs.
Increase business ability to comply with regulation.
Attract employees and investors.
Reduce waste.
Make shareholders happy.
MBA case study/assignment question on business sustainability:
Sustainability is the current focus of business community globally and businesses worldwide are including sustainability considerations in their strategic business decisions as well as long term plans. Choose any one current and live company, Indian or Multinational and explain how it is implementing any three sustainability actions to reduce their negative environmental footprints and why (refer to the sustainability report of the chosen company).
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