Successful companies operate according to a business model that can be broken down into four elements:
- Customer value proposition that fulfills an important job for the customer in a better way than anything competitors offer
- Profit formula that lays out how the company makes money delivering the value proposition
- Key resources and key processes needed to deliver that proposition.
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The four-box business model framework – customer value proposition (CVP), profit formula, key resources, and key processes.
MBA assignment question on this topic:
Explain business model of Tata Consultancy Services (TCS) using Four Box Business Model. If you were CEO of TCS, which element of this business model you would like to change for increasing revenue of TCS?
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